Ido Tralka Joins Merenlender to Lead AutoTech Division

We are proud to announce that Ido Tsalka has joined Merenlender to lead our growing AutoTech practice. With extensive experience in smart mobility, innovation management, and strategic leadership across both the public and private sectors, Ido brings a unique perspective to the future of automotive technology.

Ido’s background includes leadership roles at cutting-edge organizations where he spearheaded initiatives in connected mobility, sustainable transport, and emerging tech ecosystems. At Merenlender, he will focus on helping clients navigate the complex AutoTech landscape—from early-stage startups to global industry players—driving growth, innovation, and long-term value.

His addition strengthens Merenlender’s position as a leading consultancy for companies shaping the future of transportation.

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